Title Font

Having looked at a few different sans-serif fonts, I now know that I want to use

Comic Sans MS. This is because young children commonly use this, and it is

therefore associated with them, and they can easily recognise it. Furthermore,

the feedback from the questionnaires showed that young children do prefer

this font compared to others.

I eliminated the others for varying reasons: I didn't choose Ariel Unicode MS

because I thought it looked too straight, therefore too formal. Similarly, I

didn't like Berlins Sans FB because it looked too square, as though it were

typed. I felt Ariel Rounded MT Bold was suitable as it had a softer appearance,

but didn't choose it as I thought it was too bold, giving a heavy and serious

feel to my magazine. This led me to choose Comic Sans MS which looks

handwritten and is clear to read, but not thick and bold. My magazine's title

will be in white, in order to have a positive look and stand out against the green

I intend to use behind it.

 

Colour (Background)

Because the Oaks Primary School uses a tree as their logo, I intend to use green as one of my

house colours in addition to white. Using green is relevant to my target audience of primary

school children and their parents as it connotes growth and health. It also relates to the sch-

ool as their logo is of an Oak tree, which of course involves the colour green.

 

I have chosen to use the second shade of green as I feel it is the most appropriate for my

magazine. This is because the first shade is too dark, so looks negative, whereas the third

and fourth samples are too pale, meaning the text cannot be seen clearly. I did not like the

last shade as it has a slight yellow tone to it, giving it an army look, so inappropriate for a

school magazine.I want a simple green colour behind my magazine's name, and option two

fits this criteria best. However, I will use the darker shade (the first example) as coverlines in

order to stick to my house colours and give a variety so that my magazine isn't plain.

 

 

Main Image

Originally I intended to use the bottom right image, but

re-took the shot because it was blurry. As a result, I

excluded that particular image from the four here. I then

eradicated the bottom left photo as it didn't follow my

original plan and didn't give as much of a clear view of the

student.

Out of the final two images, I have chosen to use the one on

the right as it shows a smiling student which is what I

planned to have.

Also, because she is writing in a classroom, it will appeal to

parents because of the acedemic look to it, and due to her

white shirt, it will follow my house colours as opposed to the

blue jumpers in the other photos.

Another reason why I feel this image is the most suitable is

because the frame is filled with the girl due to it being a

close-up instead of a medium/long shot, making it more

personal for my audience. A medium shot is the typical shot-

type used for school magazines, so I know it is suitable.

 

 

 

 

 

 

 

 

Secondary Images

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